Wednesday, April 9, 2008

What are Bidvertiser Ad Types ?

BidVertiser supports 5 groups of ads: Banners, Buttons, Inline Ads, Skyscrapers and Free Design. All ads are fully customizable.

Banners :
Full Banner (468 X 60)
Leader board (728 X 90)
Half Banner (234 X 60)
Vertical Banner (120 X 240)


Wide Skyscraper (160 X 600)
Skyscraper (120 X 600)
Half Page Ad (300 X 600)

Rectangles :
Medium Rectangle (300 X 250)
Vertical Rectangle (240 X 400)
Large Rectangle (336 X 280)
Rectangle (180 X 150)

Square Button (125 X 125)

Free Designs:
Free Design 1 (200 X 250)

What is Bidvertiser ?

BidVertiser is an advertising company, launched back in 2003 like Google Adsense, YPN, etc. If you have a website or blog you can be a publisher and you can improve your income from the by displaying ads.

The concept of Bidvertise is quite simple. Advertisers are bidding for your advertising space and the highest paying ads will end up being shown on your website. So you can continuously increase your revenue with the time.
I would underline some other advantages of the program.

  • Low payout level ($10) and the fact that Paypal is supported. (Adsense minimum payout is $100)
  • One vital benefit Bidvertiser has over other networks is the fact that their ads are highly customizable (you can alter text/font sizes as well as the dimensions of the ads, something which AdSense, for example, does not allow) .

Tuesday, April 8, 2008

MSN Ad network

Microsoft Ad center is the Microsoft inventor to grab ad revenue market share. Until the beginning of 2006, all of the ads displayed on the MSN search engine were supplied by Overture.

In November 2006 Microsoft Acquired DeepMetrix(a company situated in Gatineau, Canada) that created web-analytics software. Microsoft has built new product AdCenter Analytics based on the acquired technology.

In October, 2007 the Beta version of Microsoft Project Gatineau was released to a limited number of participants. But still Microsoft Adcenter is not available for publishers. But you can find publisher link at :

Differences between Google AdSense, and the Yahoo Publisher Network (YPN)

  • Adsense has more ad unit choices. Adsense also has a search button that YPN doesn’t. Google offers image ads also.
  • YPN only offers the traditional ad sizes, and ads for RSS feeds.
  • AdSense accepts all international publishers; YPN does not allow international publishers while it’s in beta stage.
  • YPN pays higher commissions than Google Adsense to the publishers.
  • YPN allows publisher to select ad categories.
“Ad categories serve as suggestions and will be used in combination with other technologies to determine which ads will be displayed on your web site. Selecting ad categories for a web page does not guarantee that only ads from those categories will appear.”

What are the Similarities between AdSense and YPN.

1 They both have similar ad format and largest publisher and advertiser networks.
2. Both offers ability to advertise on RSS feeds.
3. They don’t allow Google & Adsense to run in same web page.
4. Minimum payment is $100.
5. They don’t disclose how much you earn from each advertiser or category.
6. Terms and condition are similar.

YPN vs Adsense

YPN can be used either in custom mode or contextual mode. You can choose ad categories to show your ads. But in Adsense you can’t select ad categories.

Google Adsense also allows image ads other than text ads. But YPN does not allow image ads.
Please remember that your site is deferent. The result wills will be varied from site to site. Your ad placement, traffic numbers and demographics will affect overall results. So you have to do your homework to explore which is better.

Yahoo Publisher network

YPN can be considered as one of the best alternative to Google Adsense. Yahoo is one of industrial giant who can challenge Google monopoly. Yahoo is a trust worthy company. So there is nothing to worry about payments.

YPN serves contents based ads same as Google Adsense. But unfortunately YPN is still in beta stage. You should have valid U.S. Social Security or Tax ID number, and web site content that is predominantly in English and targeted at a U.S. user base to participate in the program.
Let us see some characteristics of the program.

(1) Free to join.

(2) Content related ads.

(3) Not permitted to display ads from the other network on the same page at the same time as your Yahoo! Publisher Network ads are displayed.

(4) Cost-per-click basis, so advertisers are charged only when Internet users click on their ads.

(5) Ability to filter competitive listings.

(6) 4 Payment methods.

(7) Minimum payment amount $100, but for paypal method $50.